Real-World Stats that Prove Digital Signage Works
Digital signage engages more people than email, print, or static signs. Messages, news, videos, and alerts are delivered instantly and reliably to engage viewers, motivate action, and drive change. Here are real-world stats that prove it works:
• Over 90% of information transmitted to the brain is visual
• We process visuals 60,000x faster than text
• Over 250% of companies place a high priority on Digital Signage campaigns
• 500% of communication pros use Digital Signage as a channel in their organizations
• 73% of educational institutions see Digital Signage as crucial for the future of communication
• Digital media in public venues reaches more customers than videos on the internet or Facebook
• 63% of people say that Digital Signage captures their attention
• Digital Signage has a recall rate of 83%
• Digital displays capture 400% more views than static displays
• 59% of people who see Digital Signage want to learn more about the topic
• 75% of those viewing a Digital Sign in a hospital could recall at least one message
• Digital Signage has a 47.7% effectiveness rate for brand awareness
• Digital Signage reduces perceived wait time at checkouts by as much as 35%
• Digital displays can potentially double audience information retention
• Digital Signage for safety communications reduces workplace injury by 20%
